AdDataEXPRESS®

AdDataEXPRESS®, updated bi-weekly, is selected by 95%+ of our subscribing entities. AdDataEXPRESS® is a content and feature-rich web application housing vital media sales data for 10,000+ top brands. It also stores folders, notes, search, and export data for your individual users. While not a CRM substitute, its contact-heavy database content, supplemented by user-generated content fields, presents content plus information storage and retrieval options for your users that go beyond those of other prospecting resources.

Being brand-based, AdDataEXPRESS®'s granularity is helpful for those using offerings from Kantar Media, Nielsen, MRI, Mendelsohn, and other proprietary and syndicated media research and sales development resources, many of whom also use Advertising Database as a primary prospecting tool. And certain AdDataEXPRESS® field data is exportable to Excel for up to 750 brands per user per month, for work in proprietary CRM (e.g., Salesforce.com, Act!) or communications (e.g,. Excel, Outlook) files.

Updated twice-monthly.

Perform simple or compound searches for brand and agency decision-making criteria, by name, title, location, business category, PIB Code & Class, or currency, from home, work, or the road.

Filter all of the above by media planning criteria, inclusive of demographic, geographic, categorical, media type, plan timing, merchandising, and many other considerations.

Search for brands’ digital agencies, or for brands’ non-digital agencies whose planning supplements that of brands’ main media planning agencies.

Select, sort, and print brand and agency search results in numerous ways: alphabetically, by company, brand, or agency; by PIB Code & Class; by media spending, or by data currency.

Export basic contact field data for qualified prospects into Excel, for use in other proprietary systems. (Please note: to protect brand and agency personnel, email field data is not exportable, but can be copied; and there is a 750-brand per user per month export limit.)

Store folders, notes, and project information, and access them quickly and securely.

Find brand or agency news authored by Advertising Database.